Rural Internet User |
The report estimates that by December 2013, there will be 72 million claimed internet users and 49 million active internet users in rural India. By June 2014, claimed internet users in
country India will increase to 85 million and hardworking internet users to 56 million. The report furthermore finds that round 61% or 25 million of hardworking internet users get access to internet at least once a week.
According to the outcome of the report, the number of hardworking internet users has glimpsed 58% growth since June 2012. In a declaration IAMAI farther said, the report finds that there are 21 million hardworking wireless internet users in country India in June 2013 - a 5.3 times development in 2013 over 2012 and almost 47 times over 2010. It is estimated that by October 2013, there will be 25 million hardworking mobile internet users and 27 million by December 2013.
Nearly 42% of the internet users favour to access internet only in localized languages. With more content becoming available in the localizedizedized languages, more users will start using the internet, states the report. The outcome of the report disclose that most of the country internet community is not snug in accessing internet in English and this is holding them back from utilising internet completely for other purposes than online amusement.
According to the report, only 9% of the active internet users transact online. With a very low awareness level, Online transaction is still in its infancy and there is a pushing need to educate and announce the user of the benefits of the internet services to propel the growth of internet usage.
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